Advanced unique impressions and clicks at campaign level module is very useful for both advertiser and administrator, because it helps to find out the number of unique users who have seen their banners and number of unique users who have clicked on each banner. The statistics section of this module will show three more information in addition to the existing information, they are: Unique impressions, Unique click, Unique CTR
Some Features of this Module:
• User can easily to see the unique at campaign level and advertiser level.
• This mod will count unique for each campaign irrespective of the unique for the banners it contained.
• Easy to get more in formations, like unique impressions, clicks and CTR.
Need of this Module:
One of the main issues faced by OpenX is the fraud clicks for more revenue. Usually Advertisers provide more revenue for clicks. By this fraud activity they will get loose of budget. For avoiding this we have created this Module. This module will not allow fraud clicks in OpenX. In statistics it will display unique values for banner, campaign and Advertiser.
An innovative module from adservermods.com will integrate a billing system with Openx which will allow advertisers to purchase clicks and impressions for their campaigns using the PAYPAL Gateway. Administrator can set the cost per thousand (CPM) and cost per click (CPC), PayPal id to receive the payment from advertisers. Advertiser will be getting an interface where he can set the clicks and impressions that he wants to purchase for his campaign. The Billing amount will be displayed with a Pay Now button. On clicking that button advertiser will be redirected to PayPal to pay the bill. After purchasing, advertiser’s campaign will be added by purchased clicks or impressions. Administrator will get an interface, where he can see all the payment history of advertisers.
• Advertiser can purchase clicks and impressions for his particular campaign.
• Admin will set price for CPM (cost per thousands impressions) and CPC (cost per click). Based on this value total price of advertisers clicks and impressions will be calculated dynamically.
• There is no limitation on the amount of clicks & impressions being purchased.
Need Of this module:
This module provides an easy way to advertisers to buy inventory for their campaigns. They will not be forced to buy a specified number of clicks and impressions. This mod will give full freedom to advertisers to buy any no. of clicks & impressions for their campaigns. During purchase of impression or click admin will be paid by advertiser. So this gives a way to admin to earn money at the time of purchase.